The Origin x GATORZ collaboration is more than a partnership—it’s a shared mission. Combining the tactical edge of GATORZ’s military-grade eyewear with the heritage grit of Origin USA, the Origin Rig by GATORZ delivers unmatched durability, functionality, and American-made pride. Precision-machined from aircraft-grade aluminum and enhanced with OPz Optimized Polarized lenses, each frame is finished with engraved Origin detailing and packaged with custom co-branded accessories—including a Hand Made Leather Origin sunglass case crafted from reclaimed leather left over from Origin boot production. The natural scratches and marks found on each case are a testament to its authenticity—no two are exactly alike. Designed for everyday versatility and built to outlast, the Origin Rig stands as a symbol of resilience, purpose, and freedom—crafted by two brands who refuse to compromise.

Two icons of American manufacturing—GATORZ® Eyewear and Origin USA®—have come together to launch a bold new collaboration: the Origin Rig by GATORZ. This limited-edition frame isn’t just about cutting-edge eyewear—it’s a powerful expression of American grit, craftsmanship, and purpose.

A Frame Forged in the U.S.A.

At the heart of this collaboration is a shared commitment to building products that last—and that tell a story. Made in the USA from aircraft-grade aluminum, the Origin Rig is equipped with TruRay® OPz Optimized Polarized Smoke lenses for unbeatable clarity and performance. Every frame is laser-engraved with Origin’s signature detailing and comes with a lineup of co-branded accessories that reflect both brands’ dedication to detail.

One standout piece? A handmade leather sunglasses case, crafted from reclaimed leather scraps leftover from Origin’s boot production. No two cases are alike—each one bears the natural marks and imperfections of its past life, embracing a zero-waste philosophy and honoring the heritage of handcraft.

More Than Eyewear—A Statement of Purpose

“This collaboration is about more than just eyewear—it’s about legacy,” said Pete Roberts, Founder and CEO of Origin USA. “It’s a statement of what can be achieved when two brands committed to American manufacturing, grit, and craftsmanship unite. The Origin Rig is built for those who live with purpose and never settle.”

That spirit runs through every part of the Origin Rig. Built for everyday utility and battlefield-grade durability, this frame is as much a tool as it is an accessory—ready to perform in the harshest environments or on the busiest days.

Freedom, Grit, and Zero Compromise

From the factory floor to the front lines, the Origin Rig is designed for those who demand more. “We’ve always said our eyewear is for those who push the limits,” said Scott Sorensen, Head of Marketing at GATORZ Eyewear. “Partnering with Origin allowed us to push even further—not just in design, but in purpose. This frame is more than a product—it’s a reflection of the American spirit.”

Every detail in the Origin Rig tells a story: of freedom, of craftsmanship, and of a commitment to zero compromise. It’s backed by GATORZ’s lifetime frame warranty and includes a custom leather case and co-branded Origin x GATORZ pouch.

Available August 6, 2025

The Origin Rig by GATORZ officially launches on August 6, 2025, and will be available in limited quantities. For those who live boldly and wear their values on their face, this collaboration is more than just a pair of sunglasses—it’s a badge of honor.

Visit gatorz.com or originusa.com to learn more and get yours before they’re gone.

The Origin Rig by GATORZ represents a union of two American brands that refuse to cut corners. With a shared commitment to heritage manufacturing, premium materials, and mission-driven performance, Origin USA and GATORZ Eyewear set out to create a frame that speaks to those who live with purpose. Precision-machined in the USA from aircraft-grade aluminum and outfitted with Optimized Polarized OPz Smoke lenses, the Rig is engineered for unmatched durability, clarity, and comfort. Each pair is finished with engraved Origin logos and comes packaged in a custom leather case and Origin x GATORZ pouch. Backed by GATORZ’s lifetime frame warranty, this collaboration is more than eyewear—it’s a tool built for the front lines of everyday life.

About Origin USA

Origin USA is a proudly American-made apparel brand founded by Pete Roberts and co-founded by Jocko Willink, dedicated to reigniting domestic manufacturing and supporting local communities. Based in Maine and North Carolina, the company designs and produces durable workwear, streetwear, hunt gear, fightwear, denim, and boots entirely in the U.S.—from raw materials to finished goods. Emphasizing quality through features like reinforced stitching and multi-panel construction, Origin USA embraces a “dirt to shirt” philosophy and a “buy less, buy better” mindset, offering long-lasting products that reflect American craftsmanship, economic independence, and the enduring work ethic.

About GATORZ Eyewear

We are American Craftsmen creating the most innovative, durable, high-quality American-made eyewear for those who push the limits every day. Founded in 1989, GATORZ has been a trusted partner in providing ballistic protection to the Military Special Operations and Law Enforcement communities along with the Shooting Sports, Hunting, and Outdoor Industries. As a leading innovator in eyewear, GATORZ is dedicated to developing cutting-edge solutions that combine rugged durability and enhanced performance and safety. With a strong commitment to quality, innovation, and customer satisfaction, we strive to be at the forefront of our industry.