Yuma, AZ - September 7, 2023 - GATORZ Eyewear, a leader in developing innovative eyewear for military and law enforcement professionals, shooting sports, hunting, and outdoor audiences, is pleased to announce the addition of Marilyse Gagnon to their team as the new Product Line Director. With over a decade of experience in the eyewear industry, Gagnon brings a wealth of knowledge and expertise to her role.

Throughout her career, Gagnon has held various positions in sales, project management, product development, marketing, and go-to-market planning and strategy. Her diverse background and extensive experience make her an ideal fit for the Product Line Director position at GATORZ.

"I am delighted to work with the talented team at GATORZ and look forward to setting a new standard in both alignment and innovation," said Gagnon. "GATORZ has incredible design, engineering, development, and testing facilities right here in the US, with an even more impressive team behind it all. Together, we aim to deliver eyewear that effortlessly combines style, comfort, and the best functional performance possible - whether on or off duty - from a brand you already know and trust.”

In her new role, Gagnon will be responsible for overseeing the product through its entire life cycle across all distribution channels. This includes business strategy, product analysis and development, demand creation, marketing, in-market sales, and sell-through opportunities.

Additionally, Gagnon will be focusing on strategy and go-to-market planning, creating alignment within the company, as well as with partners and collaborators. Her expertise in these areas will contribute to the continued success and growth of GATORZ Eyewear.

"We are thrilled to have Marilyse join our team," said Eric Baker, President, GATORZ Eyewear. "Her extensive experience and passion for innovation will undoubtedly drive our product development efforts to new heights. We are confident that her contributions will help us achieve our goals and deliver exceptional eyewear to our customers."

GATORZ Eyewear is excited to welcome Marilyse Gagnon to their team and looks forward to the positive impact she will make in her role as Product Line Director. With her expertise and dedication, GATORZ is poised to continue providing high-quality American made eyewear that meets the demands of their customers.

About GATORZ Eyewear:

We are American Craftsmen creating the most innovative, durable, high-quality American made eyewear for those who push the limits every day. Founded in 1989, GATORZ has been a trusted partner in providing ballistic protection to the Military Special Operations and Law Enforcement communities along with the Shooting Sports, Hunting, and Outdoor Industries. As a leading innovator in eyewear, GATORZ is dedicated to developing cutting-edge solutions that combine rugged durability and enhanced performance and safety. With a strong commitment to quality, innovation, and customer satisfaction, we strive to be at the forefront of our industry.